Partners in life and work, Jodi and Yani Deros are creative collaborators, innovators, and risk takers. The two first met as sophomore design students at MassArt. They later married and each pursued successful careers in the Boston area—Jodi in advertising and branding and Yani in product development. In 2001, when Yani accepted a new opportunity to work for a medical start up developing non-invasive glucose technology, they moved to Arizona and fell in love with the area where he was part of the executive team that raised $32 million and proceeded to develop numerous generations of this Star Trek medical technology.
After a successful run at the company and recognizing the growing need for world-class design services in the area, Jodi and Yani merged professional forces in 2003 to found ATOMdesign, which has grown into an internationally-recognized product development firm and an innovation hub in the Southwest.